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https://www.village-hotels.co.uk/blog/posts/2016/5/unveiling-our-new-website-and-brand/

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Unveiling Our New Website and Brand

12 May 2016

You might notice that something has changed…

It’s us! We’re still the Village Hotel Club you know and love, but with a sleek new website that shows off all our best facilities.

Formerly known as Village Urban Resorts, we’ve been at the forefront of the hospitality industry for sixteen years now, and we think we’ve learned a lot since then. We’re always looking to push the boundaries of what’s expected of a hotel, and we’re delighted to launch our dynamic new brand: ‘Village Hotel Club’.

Throughout our time in the hotel industry, our ambition has been to reinvent the notion of hospitality. We have always aimed to provide modern, unique accommodation and facilities, inviting our customers to shape their own experiences. 

Our brand philosophy

If you’ve ever stayed in one of our 28 UK-wide hotels, you’ll know that we’re so much more than a place to rest your head – we’re also a business hub, a fitness club, and our dining venues rival some of the best in town. We’re somewhere for the community to gather. This is something we wanted to communicate, which is why we’ve incorporated ‘Hotel Club’ into our name. We provide a truly modern experience with state of the art technology and a tangible buzz around our Hotel Club. 

Our website

Our new website has been designed to be striking and sleek with a simple format aimed at creating a streamlined journey through our booking engine with efficiency at its core. Visual content is key and we think it gives a real insight into our astounding restaurant, spa and leisure facilities. Rob Paterson, our Commercial Director says that the main aim is to give visitors an enjoyable online experience that fully captures the style and culture of the Village brand.

You can explore each section of our hotel facilities through our much improved navigation system – allowing the user to scroll through linear content and find the information they need as quickly as possible. 

When it comes to booking, we have looked to make arranging your stay with us as easy as possible. Our new booking sidebar enables the visitor to check availability and prices easier than ever before and a host of exclusive offers are available to customers who book direct. 

We’re also proud to show off our brand new gym site with striking visual content giving an insight into each individual gym including the full range of equipment, fitness classes and a profile of our dedicated and highly professional members of staff. This website comes equipped with everything you’d expect of a state-of-the-art gym, including an online members’ area where a variety of fitness classes can be booked in advance. You’ll never have to queue for a class again!

We love our new site and hope you do too. Don’t miss out – explore our new website and book direct today for the best rates guaranteed, free WiFi and free access to all of our outstanding facilities – including a large swimming pool in every hotel and state-of-the-art gym. And if you upgrade to Club Membership, you’ll enjoy SKY HD TV in your room, a Tassimo Coffee machine and much more…  

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